Innovative Architects: Executive Team

Laurie Walmsley
Vice President of Client Experience


Laurie Walmsley first joined forces with Innovative Architects as a client when she reached out for help with a Microsoft SharePoint project. Impressed with our smart, talented team and our unique culture, she joined IA as the Vice President of Client Experience. Laurie is flexible in the face of shifting business priorities – something that we come across quite a bit here at IA! She has a proven track record in marketing and communications, training and development, creative programs, rewards and incentives, process improvement and project management, including large-scale deployments.

Laurie was recently voted “Most Likely To Wear 4-Inch Heels” and is known for her love of French vanilla coffee creamer. Despite a small stature, Laurie packs a big punch and a whole lot of sass! Clients enjoy her sunny disposition and willingness to go the extra mile. In her free time, Laurie is a mom, taxi-driver and personal chef (assuming corn dogs count as cuisine) for two great daughters.

Jay Alexander
Chief Delivery Officer


As Innovative Architect’s Chief Delivery Officer, Jay is responsible for leading a talented team of Account Delivery Managers. The team ensures that Innovative Architect’s projects are successfully delivered with the highest quality and customer satisfaction through project coordination, risk assessment and communication as well as solution analysis and documentation.

Jay is one of the newest members to Innovative Architect’s executive team, bringing a wealth of experience in account management, implementation, and product management. Jay’s excitement about contributing to the success of Innovative Architects is contagious and ensures that his team is always ready to go the extra mile. In his spare time, Jay enjoys spending time with family, rooting for the Georgia Bulldogs, and watching movies.

Jim Coxe
Sr. Vice President of Sales


Jim Coxe is an accomplished sales executive with a proven track record of success. After working for companies such as Microsoft and Siemens, Jim joined the Innovative Architect team in 2012 as Senior Vice President of Sales. In his role, Jim is responsible for analyzing, improving, and stream-lining Innovative Architect’s offering. Jim’s passion is building and maintaining long-term relationships with clients. Jim has over 30 years of experience in both internal IT organizations and sales and consulting, and has consistently demonstrated innovative approaches to IT strategies that drive business competitiveness.

When he is not striving to meet and exceed sales goals, Jim enjoys playing golf, exercising, and spending time outdoors with his wife and two golden retrievers. Jim received his B.S. in Computer Science from the University of Georgia, and his Master of Business Administration from Mercer University.

Rich McCraw
Chief Technology Officer


Rich’s friendly demeanor and intellect impresses everyone he meets—from the boardroom to the deli shop. Before joining IA in 2006, Rich obtained a bachelor’s degree and a master’s degree in computer science from The University of South Carolina. He then used his education to teach computer science to undergrad/graduate students and 4th and 5th grade students in a local school. If that wasn’t enough, he also taught math/science/engineering methods to 4th and 5th grade teachers!

During his time at IA, Rich has excelled in his career, moving from a Senior Architect to CTO & General Manager of the newly formed DC office. He holds numerous awards in his field and enjoys the challenges that come with his position. Outside of IA, Rich is a fun, humorous, approachable, and down-to-earth guy that his clients and coworkers know and love. He loves music and has a special place in his heart for the annual Austin City Limits festival.

Scott McMichael
President and General Manager


Scott McMichael was first introduced to Innovative Architects as a client seeking a partnership with a firm filled with Microsoft rock stars. He later joined IA in 2006 serving in a variety of capacities and was named Chief Operating Officer in 2012. It wasn’t a hard move, since Scott excels in operational leadership and is passionate about process improvement and delivery excellence. In his day-to-day operations at Innovative Architects, Scott works closely with the project management team to ensure that the client receives the highest quality product in a timely manner.

You’ll often find Scott working behind the scenes on Innovative Architect’s go-to-market service offerings. He is always striving to produce the most innovative, freshest ideas and services. In his free time, Scott is the busy father of four kids. Scott enjoys music and even worked as a professional DJ for 15 years. Ask him about his emcee days and you are sure to receive an abundance of entertaining stories and a good laugh.

Tim Shine
Chief Information Officer


Having worked with Innovative Architects long before coming on-board as Chief Information Officer in 2011, Tim Shine was impressed with Innovative Architect’s culture, talent and professionalism. Before IA, Tim worked for multiple Fortune 500 companies and various degrees of positions and leadership roles. His main focus during the beginning of his career was Information Technology leadership, Microsoft technologies, software development, and information technology process improvement. Tim is also experienced with working with businesses to ensure SOX/SAS 70/SSAE16 compliancy with business process improvements and controls.

Tim is known around the office for taking risks and not being afraid to fail – an attribute that has help make him a valuable asset to the IA team. In his free time, Tim enjoys spending quality time with his wife and two sons. He is also an avid runner, recently completing his first (and definitely last) marathon.

Yang Cao
Vice President of Engineering Services


Yang Cao helps head up the Innovative Architect’s DC office as Director of Integration Service. Before IA, Yang had a variety of roles such as teacher, software developer, team lead, development manager, solutions architect, and consultant for companies such as McKesson, Roche, Eclipsys, Avanade, and LPS. Yang has used his talent and experience to help IA grow and expand over the past few years. Described as being incredibly dedicated, consistent, and flexible, Yang has been a great contribution to the IA team.

When he is not mastering the challenges of day-to-day work, Yang enjoys being active, reading, and cooking. He also has aspirations to be a farmer.

Dan Michaels
Principal and Founder


Dan Michaels is a member of the Senior Leadership team at Innovative Architects. In his current role, Dan is responsible for strategic account sales and sales operations effectiveness, working to build the IA client base by providing customers with impactful solutions that drive business success. In addition, Dan oversees the Microsoft relationship and focuses on customer service and retention, new consultant staffing, and the strategic growth of the executive team.

Dan started Innovative Architects in 2005 with the idea of solving complex business challenges utilizing the Microsoft Server framework for enterprise clients. Knowing the key to IA’s success would lie in the talent working with customers; Dan hired smart, successful and determined individuals, growing the company to 100+ employees in 8 years. During his tenure, Dan helped lead the effort for IA to become an award-winning Microsoft Gold Certified Managed Services partner while achieving record sales and profitability growth. Using Microsoft technologies along with a strong technology team, Dan also helped architect “Quick Win Methodology,” IA’s unique strategy to help customers achieve quick implementation success. This methodology has helped over 250 companies successfully implement Microsoft IT projects, including Blue Cross & Blue Shield, Macy’s, Coca-Cola Bottling, and Wyndham Worldwide.

Prior to Innovative Architects, Dan worked at SAP America and at Unilever as a sales and marketing executive. Dan received an MBA from the Emory University’s Goizueta Business School, a BS in Marketing from the University of Alabama and a BS in Communication from Illinois State University. Dan is involved in several service and professional organizations to include the Young Survival Coalition, Action Ministries, Turning Point, and the Microsoft Partner Advisory Council. Dan lives in Alpharetta, GA, has four children, and is an active member of Northpoint Community Church.